Touch, taste, smell, sight and now sound - these components complete the sensorial experience that leads to customer loyalty for Vistara. BrandMusiq ensured the distinctive Vistara brand experience was conveyed through its sonic identity infusing emotions that cued compassion and freedom.
Earpoints: In-flight Entertainment, In-flight alerts, Call hold, In-App notifications, TVC, Social media content.
BrandSpeak: "We were impressed with BrandMusiq's holistic approach to sonic branding. They used a structured process to understand our brand characteristics and helped us compose Vistara's MOGO® or ‘Musical Logo'. The MOGO® and MOGOSCAPE® created by BrandMusiq was in perfect alignment with Vistara's brand essence."